In accordance with the policies adopted by ICANN, the Internet Corporation for Assigned Names and Numbers, the contact info a domain is registered with must be valid and up to date at all times. Furthermore, this information is freely available on WHOIS lookup websites and while this may be okay for corporations, it may not be very convenient for individuals, since anybody can see their names and their personal home and email addresses, especially in an age when identity theft isn’t that infrequent. That’s the reason why domain registrars have introduced a service that conceals the details of their customers without modifying them. The service is called Whois Privacy Protection. If it’s activated, people will view the details of the registrar company, not those of the domain owner, if they make a WHOIS lookup. The Whois Privacy Protection service is supported by all generic domain name extensions, but it’s still impossible to conceal your personal details with certain country-code ones.